A year-long partnership with the Welsh Books Council to deliver media campaigns for books and training for publishers.
A four-day pop up radio station on FM and digital for Fiction Uncovered with interviews live from Foyles Bookshop, creating numerous podcasts for online dissemination.
Launching ‘London: A City Through Time’, chart-topping app for iPad and winner of the Futurebook Award for Best Reference App.
High profile launch campaign with celebrity ambassador for Words for Life, a new children’s literacy site aimed at parents.
Launching Python Bytes, with the world’s first in-app signing, at a packed out crowd at the Apple Store, Regents Street.
A communications strategy to support Cyclepedia for iPad, and management of relationship with Apple in order to lever promotions and marketing activity.
Working with Pan Macmillan to engage the crime community, building relationships with key influencers and blogging communities, managing and nurturing the social media platforms.
Devised and managed the consumer media and social media campaign and managed the media partnership with The Guardian, liaising with its editorial, events, advertising and bookshop teams.