High profile launch campaign with celebrity ambassador for Words for Life, a new children’s literacy site aimed at parents.
Launching Python Bytes, with the world’s first in-app signing, at a packed out crowd at the Apple Store, Regents Street.
Working with The Reading Agency, the Independent Foreign Fiction Prize and Booktrust, we co-ordinated 300 readers from 30 reading groups across the UK to shadow the prize.
A communications strategy to support Cyclepedia for iPad, and management of relationship with Apple in order to lever promotions and marketing activity.
Working with O’Reilly’s TOC conferences at Frankfurt Book Fair to pull together speakers for the Innovators Track in 2011 and 2012.
Conaculta asked for a series of events for its inaugural Digital Pavilion at FILIJ, a new digital aspect to the annual festival in Mexico.
Working with Pan Macmillan to engage the crime community, building relationships with key influencers and blogging communities, managing and nurturing the social media platforms.
Devised and managed the consumer media and social media campaign and managed the media partnership with The Guardian, liaising with its editorial, events, advertising and bookshop teams.
We helped Portal Entertainment programme the Immersive Writing Lab by bringing together specialists from disciplines already telling immersive stories.
An international competition inviting creatives to produce an animation to illustrate a rare and prophetic audio recording of Douglas Adams talking in 1993 about the Evolution of the Book.